Discovering World of Mouth: A New Era in Culinary Recommendations
In today’s digital world, restaurant discovery apps are in abundance. However, few offer the level of reliability, authenticity, and global perspective that World of Mouth provides. Designed for food enthusiasts, chefs, and global travelers alike, this app transforms the way we explore dining by focusing solely on expert-backed recommendations.
What sets World of Mouth apart is its community of chefs, food critics, and culinary insiders who share their personal lists of favorite spots. Rather than relying on anonymous reviews or incentivized posts, this platform emphasizes trustworthy, peer-recommended places.
What Is World of Mouth?
World of Mouth is a global restaurant guide powered by a carefully curated network of food experts. The app’s focus is simple yet profound: no ratings, no ads, no fake reviews—only places that experts personally love.
With contributors like Massimo Bottura, Ana Roš, and Santiago Lastra, the app goes beyond trends to offer a timeless guide to good food. It currently covers over 2,300 destinations worldwide, and its reach continues to grow.
“There is nothing that I trust more when I travel than World of Mouth. It is made by people who care – that’s why I’ve never been disappointed.”
— Santiago Lastra, Chef at Kol, London (World of Mouth, 2023)
Features and Functionality
While many apps are bloated with unnecessary tools, World of Mouth focuses on delivering a clean, intuitive experience.
Key Features Include:
- Expert-Only Recommendations: No anonymous users; only trusted names in gastronomy.
- Personalized Discovery: Tailored suggestions based on your culinary preferences and past visits.
- Save Favorites: Create collections and wishlists for future trips.
- Offline Access: Plan meals even without an internet connection.
- In-App Diaries: Track where you’ve been and what you loved.
User Interface and Experience
The app’s interface is sleek and designed for functionality. Navigation is intuitive, and each restaurant listing provides:
- Short reviews from professionals,
- Essential information (maps, hours, links),
- Categorized experiences (fine dining, street food, hidden gems, etc.).
Comparing with Other Review Platforms
To understand what makes World of Mouth different, compare it with traditional platforms like Yelp or TripAdvisor:
Table 1 – Platform Comparison
| Feature | World of Mouth | Yelp | TripAdvisor |
|---|---|---|---|
| Expert-Only Reviews | ✅ Yes | ❌ No | ❌ No |
| Ad-Free | ✅ Yes | ❌ No | ❌ No |
| Anonymous User Content | ❌ No | ✅ Yes | ✅ Yes |
| Focus on Quality vs. Quantity | ✅ Quality | ❌ Quantity | ❌ Quantity |
| Global Expert Network | ✅ Yes | ❌ No | ❌ No |
Unlike its competitors, World of Mouth doesn’t sell advertising or feature sponsored reviews. This ensures a bias-free browsing experience, which is becoming increasingly rare.
The World of Mouth Philosophy
What drives this app isn’t viral marketing or profit—it’s a mission to bring back trust to food recommendations. The app was founded by Saku Tuominen and Kenneth Nars, both with deep roots in media and food journalism. They envisioned a guide built around one golden rule:
“Only places you’d recommend to a friend.”
— Kenneth Nars, Co-founder (Forbes, 2023)
This simplicity ensures that the app remains aligned with its purpose: to help people discover great food through those who know it best.
Community and Global Coverage
World of Mouth is now active in more than 5,000 cities, including major food capitals like Tokyo, New York, Paris, and São Paulo. It’s especially useful for:
- Digital Nomads who want local recommendations,
- Chefs searching for inspiration during culinary tours,
- Travelers who want to eat like a local, not like a tourist.
Table 2 – Top Countries by Contributor Count (2024)
| Country | Expert Contributors |
|---|---|
| United States | 180 |
| France | 95 |
| Japan | 88 |
| Brazil | 65 |
| Spain | 60 |
These numbers highlight the app’s growing presence and diverse reach.
Community Trust and Safety
In a time when platforms are increasingly plagued by fake reviews and paid placements, World of Mouth reinforces trust through its strict curation process. Each expert is selected via invitation, based on reputation and contribution to food culture.
Moreover, unlike platforms that publish any review, World of Mouth only publishes recommendations, reinforcing a positive, discovery-driven environment.
Benefits for Different Types of Users
Whether you’re a casual traveler or a professional chef, here’s what you gain with World of Mouth:
Travelers:
- Avoid tourist traps
- Discover local, authentic spots
- Save locations for future reference
Food Bloggers:
- Get credible sources for content
- Build collections for your followers
Culinary Professionals:
- Connect with fellow chefs
- Stay updated on global food trends
Limitations and Considerations
No app is perfect. A few things to note:
- The app doesn’t include prices or detailed menus.
- Not all cities have large databases yet.
- It assumes a certain level of food knowledge (not aimed at absolute beginners).
Despite this, World of Mouth provides a much-needed shift away from quantity-driven platforms toward curated quality.
The Future of World of Mouth
As artificial intelligence continues to reshape discovery platforms, World of Mouth plans to integrate smart suggestions and geolocated alerts. Soon, users will receive expert-backed restaurant tips just as they land in a new city.
The team also aims to open limited public contributions, allowing members to recommend restaurants—but still under editorial review to maintain quality.
| User Type | Needs | How World of Mouth Helps |
|---|---|---|
| Traveler | Avoid tourist traps | Expert tips from locals and chefs |
| Food Blogger | Unique content, credibility | Curated, reliable recommendations from professionals |
| Chef/Professional | Culinary research and inspiration | See favorite spots of other chefs around the world |
| Casual User | Find good food nearby | Simple, ad-free interface with trustworthy suggestions |
| Digital Nomad | Reliable food options in new cities | Offline access and location-based recommendations |
+ 10 Free Apps Every Student Should Use in 2025
Conclusion
In the crowded ecosystem of restaurant apps, World of Mouth stands out for its integrity, simplicity, and passion. It strips away the noise and gives food lovers what they really want: genuine recommendations from people who know what they’re talking about.
If you’re serious about food, whether at home or abroad, this app deserves a place on your phone.
References
ASSOCIAÇÃO BRASILEIRA DE NORMAS TÉCNICAS. NBR 6023:2018 – Informação e documentação – Referências – Elaboração. Rio de Janeiro, 2018.
FORBES. Kenneth Nars on the Mission Behind World of Mouth. Forbes, 2023. Disponível em: https://www.forbes.com/sites/kennethnars. Acesso em: 29 abr. 2025.
WORLD OF MOUTH. What is World of Mouth? World of Mouth, 2023. Disponível em: https://www.worldofmouth.app/about. Acesso em: 29 abr. 2025.
APPLE INC. World of Mouth – App Store. Apple, 2024. Disponível em: https://apps.apple.com/us/app/world-of-mouth/id1454663016. Acesso em: 29 abr. 2025.
JUSTUSEAPP. World of Mouth Reviews. JustUseApp, 2024. Disponível em: https://justuseapp.com/en/app/1454663016/world-of-mouth/reviews. Acesso em: 29 abr. 2025.
